Having clear outset goals that are readily available to all makes it a LOT easier for people in, fighting against or wanting to know about the very basics and publically known details.
This would be something like
Terrorist group A - Likes fish, wants fish, wants all the fish, operates with bombs, sort of their signature, claimed to do the great fish heist in 98.
Syndicate A - Been operating since 50, primarily Scottish, loves haggis, uses axes and signature torture is the Scottish bun. Their goal is to make sure everyone wears a kilt to spread influence.
Gang A - Fight fight fight, we love fight, fight big, strong big, also we need medics to help us so we treat them nice. We hate chy, but love fight.
So on and so on.