To be fair, there are brands on the grid -- N.Kwan, TKO, and others -- but I don't see people wearing them that much. Instead, people jump from immy clothes to tailored clothes, generally.
I think that's unfortunate. It means that fashion isn't this pervasive corporate branding, which doesn't seem very cyberpunky, but I'm not one hundred percent sure why.
Is it that the 'branded' fashion doesn't have @wears that are as attractive as tailored clothes? Many of them don't have tease messages, and some have messed up coverages.
Is it that there just isn't enough variety or reliable availability?
And if anyone else agrees that this is a missed opportunity, is there a good fix? I'm not even to the @idea point, but maybe someone has some ideas.